‘It’s all about the brand’ – you’ll hear us say this time and again. Branding is at the core of our approach, because the brand is what your business is and what it does. A strong business is a strong brand – and vice versa.
Branding and brand development are fundamental elements of a marketing strategy. For organizations of all sizes, a thorough understanding of your own brand and where it sits in the commercial world is critical.
It’s easy to overlook the importance of the brand, especially for small and medium businesses, but even the biggest brands started small. Getting the brand fundamentals right at the start can smooth the marketing path immeasurably and help avoid costly branding exercises later.
Passionate about branding.
Branding is at the heart of One Marketing’s philosophy. From research to social media – it’s all about the brand. We’re passionate about branding and here to help. You will find whitepapers, presentations and checklists on the downloads page. You should also check out the branding blog at http://brandmaster.wordpress.com and some direct brand help on our founder’s site.
How One Marketing can help build your brand:
- Brand audits and research
- Building brand strategies
- Brand communications
- Brand naming and design
- Mentoring and brand leadership
- Brand evaluation
- Internationalising your brand
Branding in a digital world
Digital marketing and communications have raised many new issues – technology has made us rethink many of the brand communications channels. We are conversing and dealing on a global stage – cultural and language considerations are more important than ever. Ensuring that brand values are relevant to all markets is a new and important dimension.
Whatever stage your brand is at, start a conversation with us – we promise to be insightful and interesting, and hopefully very profitable.
Find out how we can help your brand.
Yes, let’s talk branding: